Friday, 12 November 2021

Voice-over vs Dubbing

The terms Voice-over and Dubbing are often used interchangeably. They essentially fulfil the same objective of interpreting a message for a new audience when re-voicing an original soundtrack. However, there are a few basic differences between the two.

Differences between Dubbing and Voice-Over

Dubbing is always considered to be more precise than voice-overs. Dubbing maintains the original tone and technique and also evokes the same emotion as the original audio. Meanwhile, a voice-over is more narrative in nature and lacks the tone and emotive expressions of the original soundtrack. However, voice-over stays loyal to the source content, while dubbing is more adjustable. This is why dubbing is often less noticeable to the audience.

Dubbing is also referred to as Language Replacement. The main feature of dubbing is that it hides any evidence of translation, which makes the foreign content more suitable for the native audience. An illusion is created in which the foreign actors speak the native language of the audience. Voice-over, on the other hand, depends on directly translating the information for a new audience.

Dubbing is great for narrative content, like films, television shows, and high-impact training videos. Voice-overs, on the other hand, are better for instructional content, news segments, and documentaries. In films, voice-overs can be used for highlighting the inner dialogue of characters.

Globibo offers professional voice-over and dubbing services, with options in more than 50 languages. Our experienced voice-over artists use a variety of techniques and approaches to support different kinds of projects like advertisements, news, films, audiobooks, and others.

Transcreation Challenges

Transcreation is translation combined with creation. When a message or a phrase from one language is adapted into the other to make it more culturally appropriate, it is known as transcreation. The process of transcreation carries the tone and intent of the original message into creating the new one so that it evokes the same emotion in the new audience. The main difference between transcreation and localization is that the former can change a text drastically, so it can often be challenging to get it right.

Challenges with Transcreation

1.    Language Structure: Languages have different language rules and structures, which can be quite complex. In transcreation, translators often have to alter the source words to make them more appropriate for a new audience.

2.    Idioms and Expressions: The meaning of these unusual phrases in a language cannot be predicted through the literal definition of words it contains. Idiomatic expressions are the most challenging part of transcreation as cultural familiarity is required to change these confusing phrases for the new audience.

3.    Names of objects and actions: It can be difficult to transcreate certain objects and actions into a new language. For instance, a living room in American English is a drawing room in British English.

4.    Multiple meanings: The same word can carry multiple meanings in different languages. It is important to keep them in mind when transcreating them for a particular audience.

5.    Sarcasm: Sarcasm depends on turning the literal phrases on their heads. It can often be challenging when incorporating sarcasm in a new cultural context.

Globibo has a pool of exceptional transcreators who understand the local cultures and markets and can meet the objectives of any project. Our professional linguists from different countries have substantial academic knowledge along with industrial experience to fulfill all your transcreation needs.

Oil & Gas training

Globibo's Oil & Gas training program is ideal for aspiring professionals who see themselves as vital cogs in the wheel of the global oil & gas industry. The training program covers a diverse array of issues that impact the global oil & gas industry - from the technical aspects to macro-economic developments.

Curriculum

Globibo's Oil & Gas training program includes 8 areas:

Production & Engineering

Exploration

Industry

Refining

Logistics & Transportation

Natural Gas Operations

Accounting

Sustainability

Globibo offers 10 - 15 specific training programs in each area. If you are interested in undergoing training in any particular area of interest, get in touch with us for more information.

Trainers and their approach

Globibo's Oil & Gas training programs are based on the Globibo Advanced Learning & Transition Approach (GALTA). This approach allows aspiring learners to learn from the very best instructors at Globibo, who boast of both practical experience and theoretical knowledge.

The approach of our trainers involves conducting traditional classroom lessons and learning through online media. Globibo's team also includes eLearning development experts, who have worked on developing eLearning solutions for scratch for more than a decade.

All in all, if you want to be a professional in the Oil & Gas industry in the years to come, you should definitely Globibo to undergo appropriate training.

Tour Guide System During Covid-19

COVID-19 is here to stay, and in such a situation, professionals have to be trained to ensure that both they and their clients are protected as much as possible from the virus. At Globibo, we understand that COVID-19 has disrupted operations and work across various sectors. Tour guide systems, in particular, have been affected. However, through our training programs, professionals working as tour guides or as part of tour guide systems can learn how to ready themselves to work through COVID without endangering themselves or anyone else.

COVID training module

Globibo's COVID training module is an eLearning module that consists of the following approach:

30 - 45 minutes of eLearning

Attendance & completion tracking

Mobile access to training program

Attendance certificate

The training content includes the following modules:

Introduction to COVID-19

Office Management and Logistics

Family and Personal Safety

Business Continuity Planning

For proper comprehension of all the training material, trainees will be engaged through interaction and quizzes.

COVID training customization

Clients can customize COVID training as per their needs, and it's also possible to integrate the customized training programs into clients' own learning management systems.

So, if you want the most comprehensive COVID-19 training programs for adapting to the demands created by the pandemic, choose Globibo

Friday, 22 October 2021

Know why language course is Important when dealing with Hong Kong-based Clients

In Hong Kong, the large majority of the people speak Cantonese, with 88.9% of people speaking the language. 4.3% speak English, and 1.9% speak Mandarin. It is clear that to communicate in Hong Kong effectively, both Cantonese and English knowledge is needed. Cantonese is the most spoken language, while English is an official language.


If you have clients in Hong Kong, you may want to be trained in Cantonese to communicate effectively with your clients. Taking up language courses can be helpful. You can get the best results when you take up courses offered by a professional organization like Globibo. Their experience and expertise in languages will ensure you get the best results.

There are some issues to keep in mind while taking up language courses in Hong Kong:
  • The courses in Cantonese need to be conducted by a native speaker who is proficient in business communication; this will ensure practical results while learning.
  • If you already have employees proficient in Cantonese, they can be trained in business English.
  • The language course should focus on both conversational and written aspects of the language.
  • Taking such a course will help employees appreciate diversity while being equipped with the skills needed to deal with clients.

How to go about corporate training in Singapore?

Corporate training has become a part of corporate work-life across the world, including in Singapore. Companies offer corporate training courses for their employees to help them acquire skills.


Without sufficient corporate training, 1 out of every 5 employees leaves a job because they do not get sufficient corporate training. If you want to offer corporate training to your employees, this is how you can do it:

  • The first step is to do a gap analysis to compare their skills with the skills the job requires.
  • It will help you identify skill areas for training.
  • You then do an individual assessment to find out which skills are needed by each employee
  • It will help you decide which skills or training areas need urgent focus.
  • You can then get the training done by an in-house expert or work with a professional external trainer. Working with external trainers ensures your employees get market-relevant skills.

If you want to take corporate training courses, you can get in touch with a reputed course provider like Globibo. They offer a range of courses, including Business Etiquette Training, that can help corporate employees acquire skills they need for success at their workplace.

Language courses you should take up to work in Singapore

Singapore is known for its multi-ethnicity. 36.9% speak English, while 34.9% speak Mandarin, with 12.2% speaking other Chinese dialects. Malay is the other popular language spoken, with 10.7% of people speaking the language.


If you want to work in Singapore, learning Mandarin can be helpful. However, it is essential to learn English and be proficient in English. Keep things in mind while learning English include:

  • You need to learn from experts who are proficient in the language and certified.
  • The course must teach you not just theory but must help you practice speaking the language.
  • The course provider needs to use innovative learning aids to help you learn quickly and easily.
  • Whatever language you learn, the course must offer a structured way of learning. It would help if you learned the basics of grammar and the conversation aspects of the language.
  • A good institute will always teach you a language course to automatically connect with people and effectively communicate with them.

If you want to learn languages, you need to get trained at a well-known institute. Choose a reputed service provider like Globibo, so you can be assured of getting the best quality language training.